I’m Courtney. A Personal Brand Strategist for Women in Business.

I help women create personal brands that feel like a true extension of who they are — brands that earn trust, attract opportunities, and stand the test of time.

How I Got Here

I didn’t set out to become a Personal Brand Strategist.

What I did know from the start was that I loved stories — hearing them, shaping them, and sharing them.

Over almost a decade in brand strategy, storytelling, and content development, I’ve worked with founders, leaders, and creatives across New Zealand and beyond.

I saw brilliant women with so much to offer struggling to put their value into words, hiding behind business brands, or feeling like they had to perform to be taken seriously.

That’s when it clicked: the most powerful personal brands aren’t the loudest — they’re the clearest.

What I Believe

I believe women in business deserve to be seen, heard, and remembered.

Not through performance.
Not through a polished persona.
But through clarity, strategy, and presence that feels real.

Where you might find me

Speaking about Personal Brands at events

Chatting about my favourite subject on podcasts

Coaching and speaking online... about my favourite subject

Why I Do This Work

Too many women with incredible talent and expertise hold back.

They second-guess themselves, they wait until they feel “ready,” and they miss out on opportunities that should be theirs.

I want to change that.

My mission is to help women step into their personal brands with confidence — so they can grow their businesses faster, attract opportunities more easily, and leave a lasting impression.

Life Outside Work

When I’m not working with clients, you’ll usually find me exploring wineries, food festivals, or tucked away in a new restaurant with friends.

At home, life revolves around my partner, Kyle, and our puppy, Archie — who’s just as much a part of the brand journey as I am.

Travel is always on the horizon, and I’m passionate about building a business that gives me the freedom to see more of the world.

Where You Come In

I show up to help you show up. It's as simple as that.

If you’re ready to stop hiding and start showing up with clarity and confidence, the Personal Brand Programmes are here for you.

Start Now

“

I am very grateful for the workshop I did with Courtney. It helped me to phrase what drives me, what I want to convey and manage branding for my business. On a deeper level, I got inside into my own personality and how that reflects on my work.

★★★★★

— Jenny Able,

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